Skiing, sledging, winter hikes, snowshoe trekking or just relaxing – no matter what one prefers during a winter holiday, in the Swiss Alps, near the Matterhorn, it can be enjoyed to the fullest. The region of Grächen is located on a sunny alpine plateau right in the highest mountains of Switzerland. With its 42 runway kilometres, a great view over the vast snowy winter paradise and many more activities, it attracts visitors young and old alike. Families in particular are comfortable in the region of Grächen. “The parents can relax while their children are pampered like princes and princesses,” says Beatrice Meichtry, marketing director of Grächen Tourismus. Most areas are kept car-free, so kids can bustle in the streets without their parents being distressed. A special highlight is the ‘fairy tale cable car’.